The Business of Homeschooling
Explore the business side of homeschooling. As the number of homeschoolers continues to grow, the art of marketing to homeschoolers increases in significance. We take a look at the demographics of the homeschool market and homeschooling businesses. Also of interest is the relationship between the homeschooling market and corporate entities.
The Business of Homeschooling:<br>The Homeschool Market
Product Reviews on Homeschool Blogs: How to Get Them
How to get bloggers interested in your products so that they will write product reviews on their homeschool blogs -- have an outstanding product first of all and give bloggers incentives. Find social media savvy homeschool bloggers on Twitter and G+ using two special hashtags.
Homeschool Speakers & Vendors Association
The Homeschool Speakers and Vendors Association (HSVA) was originated and founded by Steve Clark, a homeschooling dad from Louisville, KY. From 1998 to the present, Clark also spent over 2000 hours working in homeschool booths and speaking at homeschool conventions all across the US and Canada. After meeting hundreds of other speakers and vendors at these conventions, Clark saw that there was a great need for an association that would provide support and assistance, mainly in the areas of compiling convention information and developing marketing resources. After brainstorming the idea with other vendors and speakers, Clark and his wife, Katrina, launched HSVA in 2003.
Marketing to Homeschoolers with Podcasts
With podcasts you have a chance to reach a new component of the homeschool audience that you might not reach via newsletters, blog posts, or social media. This video details three advantages to marketing through podcasts.
PR Mama Perspective: Understanding the Homeschool Market
Get tips on how to understand the homeschool market, how to do market research on a home business budget, and whether or not you should buy advertising.
Reaching the Homeschool Market
A look at what homeschoolers buy and different ways to reach the homeschool market.
Targeting a Message: Homeschoolers and Social Media
Homeschoolers are actually not the easiest marketing targets in general. You might think that we are such a specific subset of the population that we basically have a marketing bullseye on our foreheads, but the truth is that people homeschool their children for such a wide variety of reasons that figuring out where we are coming from can be a full-time job in itself. The one thing homeschoolers DO have in common is their belief that by homeschooling, they are providing a customized education for their child.
The Homeschool Marketer
The Homeschool Marketer is the place to gather all your tips about homeschool marketing and public relations. Whether you are considering marketing to home educators, are a homeschooler attempting to spread the word about your business efforts, or just want to know the news from the busy bees at The Old Schoolhouse Magazine, this is the place to get the "buzz".
Marketing to the Homeschool Audience
The homeschool niche is unique and has its own quirks. This youtube video shares ten tips for marketing your product or service to homeschool parents.
Marketing to Homeschoolers with Social Media
How homeschoolers interact with social media. Myths about using social media for marketing to the homeschool audience. Social media preferences for the homeschool market.
Parents Educating at Home (PEAH)
Parents Educating at Home (PEAH) has as its goal to network with businesses and organizations to raise the awareness of home schooling in the community. They work to manage and communicate discounts and savings that home schooling families can receive as well as continually work to obtain additional discounts both nationally and locally on behalf of the homeschooling community. In order to become a member, you must pay a fee.
Looking for Another State?
Featured Resources

As an Amazon Associate, we earn from qualifying purchases. We get commissions for purchases made through links on this site.

The Living Page: Keeping Notebooks with Charlotte Mason
Charlotte Mason believed that children need to be trained to see, to have their eyes opened, in order to find joy in life. This work explains the value of using the method of writing in journals or notebooks, as derived from the expansive work of Charlotte Mason. You'll find tips to help your children practice putting their knowledge, thoughts, and pictures down on paper, helping them to retain information better, create something beautiful, and strive for retention.
Organizing Plain and Simple: A Ready Reference Guide With Hundreds Of Solutions to Your Everyday Clutter Challenges
Desk drowning in papers? No room for the car in the garage? Santa still sitting on the roof in May? A less-is-more philosophy is great, but we all still have way too much stuff. The home office swallows up whole rooms, as does the family computer station. Then there's the home gym, the TV room, and the playroom, not to mention our collections - books, CDs, toys. Time management experts agree that when the minor things that take up space in the mind are eliminated, there is room to think about th...
Homeschooling: A Patchwork of Days: Share a Day With 30 Homeschooling Families
From a bedroom community in Nebraska to a farm in Vermont, from families who rely on workbooks to those who have sworn them off, this in-depth examination of the lives of homeschoolers covers a wide range of people and methods. When author Nancy Lande started homeschooling more than 10 years ago, this is the book she wanted that didn't exist. What better way to create your homeschool than reading about others and picking and choosing the styles that appeal to you? Lande has corralled a variety o...
For the Good of the Earth and Sun: Teaching Poetry
For the Good of the Earth and Sun is for teachers at all levels, especially for those teachers who feel anxious about introducing poetry to students. Georgia Heard offers a method of teaching poetry that respects the intelligence of students and teachers and that can build upon their basic originality. She explores poetry from the inside as it is: a powerful and necessary way of looking at the world, and one of mankind's most durable inventions. Her book provides detailed, organized information ...
Total Language Plus
Total Language Plus is an innovative curriculum focused on teaching thinking and communication skills using literature as a base. The authors believe an integrated system is more efficient than a fragmented approach, discovery style learning is the most effective and learning should be enjoyable. The "discover, do, drill" method is employed throughout the TLP program with activities focusing on thinking skills. These comprehensive novel studies cover spelling, grammar, punctuation, vocabulary, a...